Is the 30-minute voice audit really free?

Yes. The audit is a paid-of-time working session, not a pitch meeting. You leave with a one-page verbal verdict and three prioritized fixes whether we ever work together again.

What do I need to prepare before the call?

Send three links — your homepage, one product or pricing page, and one piece of writing you've been unhappy with — at least 24 hours before the session. That is the entire prep.

Who actually runs the audit?

Benjy, personally. Every engagement at the studio is led end-to-end by the founder; no junior hand-offs, no account-team rotation.

What happens after the 30 minutes?

Within two business days you receive a written one-page verdict and a short list of prioritized fixes. If you want to continue, the next step is a scoped engagement or a quarterly voice partnership — quoted after the audit, never before.

Is this the right fit if I just need a tagline?

Probably not. The audit is built for founders and marketing directors preparing a launch, rebrand, or category-defining campaign — not for single-asset requests. For those, we recommend a senior freelancer rather than a studio engagement.

Independent senior copy studio — Est. 2014, New York

Thirty minutes. The sharpest first move before a launch, a rebrand, or a category-defining campaign.

A Voice Audit is a working session, not a pitch. We open your homepage, your last three campaigns, and the brief on your desk — and surface where your current verbal identity leaks revenue, attention, or credibility. You leave with a written diagnosis and a clear-eyed next step, whether we work together or not.

Book a 30-minute voice audit Or read the studio essay →

9 senior writers, zero juniors
$1.4B raised against narratives shaped here
7-yr longest active retainer

An editorial spread of marked-up copy on cream paper.

Deliverables

What you leave with in 30 minutes — the deliverables, named plainly.

An audit that returns something usable, not a discovery call that goes nowhere. These four artifacts are written during the session and emailed to you the same day.

01
A one-page voice diagnosis

A written read of where your current verbal identity is sharp, where it hedges, and where it sounds interchangeable with three competitors in your category. Sent as a single PDF, marked up, not a slide deck.
02
Three rewrite directions

Three concrete alternative headlines or openers for the asset on your desk — your homepage, your landing page, your launch email — each written in a different strategic direction so you can feel the range.
03
A shortlist of voice leaks

Five or fewer specific places — sentences, microcopy, taglines, subject lines — where your current copy is quietly costing you conversions or credibility, with a one-line rationale for each.
04
A honest next-step recommendation

If a deeper engagement makes sense, you'll hear the scope, the timeline, and the price band before you leave the call. If it doesn't, you'll be told — and we'll suggest who else might be a better fit.

Audience

Who this is for — and who should pass.

A premium positioning earns its price by being honest about fit. Read both columns before you book; if the left reads like your week, the audit will be worth more than the 30 minutes.

Series A–C founders with a launch, rebrand, or category narrative on the calendar in the next two quarters.
Marketing directors at premium DTC whose team is producing copy that sounds like everyone else's and the conversion data is showing it.
B2B SaaS content and brand leads selling to technical buyers — engineers, finance, ops — where generic AI copy falls shortest.
Agency creative directors who need a senior copy partner for one high-stakes project without staffing a full-time hire.
CMOs in the first 90 days of a role trying to diagnose what their predecessor left behind before they commit to a longer engagement.

You need high-volume content production — 30 blog posts a month, programmatic SEO, an always-on social engine. We're a senior studio, not a content mill.
You're looking for AI-generated copy at machine speed. The audit and every engagement after it is hand-written by a senior writer, with a 7-day sprint turnaround.
You want ranking, traffic, or revenue figures tied to copy alone. We don't promise those — no honest copywriter should.
You're shopping for the cheapest option. The average engagement here runs $38,000; if that's out of reach, we'd rather point you to a junior freelancer than pretend we're a fit.
You don't have a specific brief, asset, or decision in front of you. The audit is built to weigh in on a real thing — not to brainstorm from a blank page.

Booking

Book the 30-minute audit — and the answers you'll want first.

Pick a slot, send the brief on your desk, and we'll do the reading before the call. Hesitation answered in the same viewport as the action.

November 2026

All times shown in Eastern. Sessions held on Google Meet.

Tue 0310:30 AM
Tue 032:00 PM
Wed 0411:00 AM
Wed 044:30 PM
Thu 059:00 AM
Thu 053:00 PM
Fri 0610:00 AM
Fri 061:30 PM

Slots shown are illustrative. The real calendar lives in the booking widget once you click below.

Questions, before you book.

What does it cost?: The audit itself is $450, credited against any engagement that follows within 60 days. If we don't end up working together, you still leave with the four deliverables — they're yours.
Who runs the session?: Every audit is led personally by Benjy, with a senior writer from the studio taking notes in real time. There is no account-team rotation and no junior hand-off, on the audit or on any engagement after it.
What should I send ahead?: One URL — usually your homepage or the landing page most tied to revenue — plus the brief you're working on. We read for 45 minutes before the call so the 30 minutes is spent on the diagnosis, not the catch-up.
What if we're not a fit?: You'll be told on the call, and we'll suggest who else might serve you better. About 92% of new business here comes through referral — we'd rather earn the next one than close the wrong fit this quarter.
Is there a rush option?: Yes. For launches inside two weeks we keep a small number of 48-hour punch-up slots open at $1,200. Mention it in the brief and we'll flag availability.
What happens after the audit?: If the work is a fit, you'll receive a scoped proposal within two business days — typically a one-page manifesto, a voice system, or a quarterly retainer, with the timeline and the price band named before you decide.

Prefer email? Write directly to [email protected] or call +1 (415) 555-0142.

Thirty minutes. The sharpest first move before a launch, a rebrand, or a category-defining campaign.

What you leave with in 30 minutes — the deliverables, named plainly.

A one-page voice diagnosis

Three rewrite directions

A shortlist of voice leaks

A honest next-step recommendation

Who this is for — and who should pass.

Book the audit if this sounds like you.

Pass on the audit if this sounds like you.

Book the 30-minute audit — and the answers you'll want first.